Image Map

Tuesday, June 27, 2017

Under Armour CEO Says Nike Isn't Fighting Fair

Kevin Plank, the outspoken founder and CEO of Under Armour, took another shot at Nike over the weekend. During an interview on NBC's Today Show on Sunday, he briefly touched on his feelings towards his biggest competition in the sportswear market. "We're aware of them, we have great respect for them," Plank said. "What they do, they don't fight fair." Plank's criticism is somewhat hollow—when pressed for an elaboration on the response, he offers only that Nike has more money than he does and that "big companies do what big companies do."

Under Armour CEO Kevin Plank: My Company Is in an Unfair Fight With Nike

In this week's Sunday Sitdown, Willie Geist joins Under Armour CEO Kevin Plank inside his state-of-the-art innovation factory in Baltimore.