Image Map

Tuesday, June 20, 2017

Nike Debuts React Cushioning With Two New Basketball Models

Nike is undergoing a bit of a cushioning revolution. The Swoosh introduced a brand new outsole tooling for more responsive running with the Nike Zoom Vaporfly 4% complete with ZoomX tech. Then there was the Nike VaporMax with a nod to the legendary history of visible air, only redefined for the future. Now Nike Basketball and Jordan Brand are joining in on the changing of the guard with the introduction of REACT.The brand new outsole unit focuses on the future of foam with both a lightweight ride and a resilient tooling tailor-made for some of the biggest names in the hoops world. Nike REACT has the greatest return of energy of any foam tested by Nike Basketball based on 2,000 hours worth of data gathered at the Nike Sports Research Lab. Pressure maps helped show where athletes needed support and what resulted was a REACT foam that was both springy and stable at different moments. The full-length REACT core cushioning system will debut on August 3rd.