The adidas UltraBOOST Finally Gets mi adidas Customization Service
A long time request from diehard fans has finally seen fruition, as adidas has now released the UltraBOOST onto its bespoke mi adidas customization service. The coveted shoe, which coincides with adidas‘ latest Flagship location in New York City, receives a selection of options when it comes to upper colorway, cage, heel, laces and outsole, while users can also find variety in the side stripes and 3M tongue for extra detailing. The site’s layout stays consistent with the other mi adidas offerings, and provides customizers with a pleasant layout, easy to understand interface, zoom capabilities and help. Look for the UltraBOOST to hit mi adidas on December 1st starting at 11 a.m. EST for $265 USD.