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Monday, November 28, 2016

First Look: Jordan Bastille Paris

Jordan Brand has opened the doors on its first European bricks-and-mortar location in partnership with Foot Locker. Jordan Bastille is described as “a pinnacle retail experience that celebrates the performance, style, and soul of the brand.” Located in Paris, a huge inventory of Jordan Brand sneakers and apparel can be found within the store, along with a Jordan Flight Lab, which allows customers to wear-test the latest Jordan footwear innovations. Larry Miller Jordan Brand President attended the grand opening in person, as did former basketball star turned actor Ray Allen and boxing’s man of the moment GGG, aka Gennady Golovkin. Check out the photos after the jump.