Thursday, May 31, 2012

The Making of The Original Nike Air Yeezy*~

What began as a simple design challenge for Mark Smith with a phone call from a longtime cross-campus friend had turned out to be that year's most monumental sneaker release. Campouts globally ensued, with tents and chairs lined up for days at a time, and during the first three Saturdays of the young summer season, the footwear landscape couldn't get enough of Kanye West and his Air Yeezy.